Back to overview
mojekarte

Analyses, Discussions, Commentary, Success Stories and Best Practices

Writing success stories and shaping innovative business practices with our partners since 1990.

Phones often rang unanswered, and no one replied to our emails for days. That was one of the main reasons we decided to switch to Mojekarte. We are thrilled because alongside an excellent solution we also gained access to new knowledge that helps us develop new marketing and sales skills. Where we were falling behind in many areas, especially online sales, we have caught up and now receive compliments from our visitors.

Srečko

How Festival Ulysses grew ticket sales by 300%

How Festival Ulysses grew ticket sales by 300%

Sales were in the hands of third-party distributors — limited data, a generic online flow, and buyers who belonged to somebody else.

Read more →
A closed door with a floating key frozen mid-air — hesitation at the threshold of change
Insight

April 17, 2026

What they lack is courage, not resources

The live events and experiences industries are creative fields that endlessly talk about innovation, digitalisation and new revenue models. Their professional gatherings are full o...

Lonely seats stranded between sold ones in a theatre hall
Insight

April 17, 2026

€50,000 in extra revenue per season from hard-to-sell tickets

The same scene plays out in every theatre: the hall is "almost sold out", yet here and there individual seats remain — lonely chairs stranded between sold ones. They are hard to se...

NK Celje audience at the stadium
Insight

April 17, 2026

Analysis: marketing and sales at NK Celje

When the rise of NK Celje is analyzed today, most commentary stops at sporting results, the title, European matches, the coaching approach. In the background, however, sits a far m...

Exclusive ticketing contract with broken chain and warning seal
Insight

April 16, 2026

Exclusive ticketing contracts: What you need to know before you sign

The promise of small discounts does not make up for losing the freedom to run your events your way....

Software as embodied recipe
Insight

April 15, 2026

Software is not a tool. It is embodied knowledge.

What is software, if we set aside the technical and engineering perspective and look at it from the user's point of view?...

Data analytics dashboard over live event audience
Insight

April 15, 2026

Data-driven business systems in the live events and experiences industry

The live events and experiences industry (concerts, festivals, theaters, sports events, and cultural institutions) has undergone a thorough transformation over the past decade. Dig...

Tourism BI: timed-entry kiosk, digital ticket, visitor count display
Insight

April 13, 2026

Digital transformation of tourism: introducing business intelligence at one of Slovenia's most recognized destinations

Mojekarte d.o.o. Rijeka is entering the field of advanced data solutions for tourism with a new business intelligence (BI) project. The project involves implementing a comprehensiv...

TicketSwap integration with Mojekarte.si

February 17, 2026

Mojekarte.si becomes the first in Slovenia to integrate TicketSwap for secure ticket resale

Slovenia's leading ticketing expert, Mojekarte.si (mojekarte.com), is setting a new standard for safety on the secondary ticket market. As the first in the region, they have direct...

Kranjska Gora Cinema digital transformation

February 6, 2026

Mojekarte system brings a digital future to the renovated Kranjska Gora Cinema

With the relaunch of cinema operations in the Ljudski dom Kranjska Gora, the cultural offering of the Upper Sava Valley has entered a new era. The MojeKarte system, as the exclusiv...

Mojekarte system at leading Slovenian tourist attractions

July 2, 2025

Mojekarte system: the choice of Slovenia's leading tourist attractions in 2025

Skocjan Caves, Divaca Cave, Vilenica Cave, and Postojna Cave -- jewels of the karst world -- trust the advanced solutions of the Mojekarte platform for their marketing and ticket s...

Payment options for ticket purchases

June 23, 2025

Your ticket, your choice. Pay fast, easy, and your way. Mojekarte is the online store with the widest range of payment options.

Forget complicated checkout processes. Buying tickets for your favorite event with us is as simple as the event itself. Why? Because we offer you complete freedom to choose your pa...

Pula Film Festival free public transport

August 20, 2024

Pula Film Festival offered attendees free public bus transport

Affiliate marketing is a partnership model in which one partner promotes the products, services, or brand of another partner, and receives a commission or other benefit for success...

Hajduk pushes the boundaries of fan engagement with the switch to Mojekarte

July 17, 2022

Hajduk pushes the boundaries of fan engagement with the switch to Mojekarte

The contract with Programski atelje A&Z, a company with international references and experience, ensures Hajduk 100% transparent operations and the best possible relationship with ...

15 Years of Partnership with Postojna Cave
Postojnska jama

15 Years of Partnership with Postojna Cave

One of the world's most visited show caves needed timed entry management, multi language support, capacity control, and full integration with on site retail, restaurant operations, and the SAP accounting system.

Read more →
Ljubljana City Theatre online store

May 4, 2022

Ljubljana City Theatre launches its own online store

Ljubljana City Theatre (Mestno gledalisce ljubljansko) is the latest in a series of Slovenian cultural institutions to launch its own fully customized online store at https://mgl.m...

Mojekarte in 2021

January 2, 2022

Mojekarte in 2021

In 2021, without the celebrations that were prevented by unfavorable conditions, we marked three major anniversaries:...

Ticket providers are rediscovering the Mojekarte platform

December 2, 2021

Ticket providers are rediscovering the Mojekarte platform

Narodni dom Maribor is the third institution to switch from a competing ticketing solution to the multi-purpose and multi-channel Mojekarte platform, following the Mestno gledalisc...

Zagreb Puppet Theatre on Mojekarte platform

October 18, 2021

Zagreb Puppet Theatre switches to the Mojekarte platform

The Zagreb Puppet Theatre (Zagrebacko kazaliste lutaka) has abandoned its old ticketing solution and chosen the multi-purpose and multi-channel Mojekarte digital platform for its m...

BON-21 voucher payment for tickets

July 22, 2021

Mojekarte-Powered Online Stores Now Accept BON-21 Voucher Payments for Tickets

The Mojekarte platform is once again keeping pace with the times, offering a systematic and timely response to the current challenge known as Bon-21. Admittedly, the solution would...

Zadar Concert Office on Mojekarte platform

July 13, 2021

Zadar Concert Office Switches to the Mojekarte Platform

Following the successful implementation in Sibenik, where the Mojekarte platform was successfully deployed in the first half of June at the House of Art Arsen (Kuca umjetnosti Arse...

Festival Ulys'ses Switches to the Mojekarte Platform

July 4, 2021

Festival Ulys'ses Switches to the Mojekarte Platform

Festival Ulysses, which this year will take place from July 16 to August 29, 2021, on the islands of Mali and Veliki Brijun off the western coast of Croatian Istria, will in its 21...

Motovun Film Festival on Mojekarte platform

June 29, 2021

Motovun Film Festival Switches to the Mojekarte Digital Platform

Skocjan Caves Park on Mojekarte platform

April 8, 2021

Skocjan Caves Park Adopts the Modern, Multi-Purpose and Integrated Mojekarte Platform

Bled Castle online store on Mojekarte

April 6, 2021

Bled Castle Launches Online Store Powered by Mojekarte Technology

Bled Castle, a tourist brand with worldwide recognition and one of the key stakeholders shaping Slovenia's offering of tourist attractions, is the next -- following Postojna Cave, ...

House of Art Arsen Sibenik on Mojekarte

April 5, 2021

House of Art Arsen Sibenik Adopts the Mojekarte Platform

The House of Art Arsen in Sibenik, managed by the Fortress of Culture Sibenik public institution (TKS), has selected the multi-purpose and multi-channel Mojekarte digital platform ...

Narodni dom Maribor: Digital Transformation
Narodni dom Maribor

Narodni dom Maribor: Digital Transformation

A historic cultural venue needed to modernize its entire ticketing operation.

Read more →
Kresimir Cosic Arena in Zadar

February 13, 2021

The Kresimir Cosic Arena in Zadar Adopts the Mojekarte Platform

The Visnjik Sports Center in Zadar is in the final phase of the implementation project for the multi-purpose and multi-channel Mojekarte digital platform. The goals of the implemen...

Reopening cultural venues safely

January 16, 2021

New German Study Shows That Reopening Cultural Venues Is Possible

A new study from Germany shows that the auditoriums of cultural venues are safe from Covid-19 at half capacity, provided they are well ventilated....

POU Velika Gorica: Cultural Center Modernization
POU Velika Gorica

POU Velika Gorica: Cultural Center Modernization

A Croatian cultural center needed a modern platform with loyalty programs.

Read more →
POU dr. Ante Starcevic joins Mojekarte

December 5, 2020

POU dr. Ante Starcevic Is the Newest Member of the Mojekarte Family

We are delighted to welcome POU dr. Ante Starcevic from Gospic to the large family of Mojekarte platform users. With the Covid-19 pandemic, the end of which is still not in sight, ...

B GLAD Produkcija: Own Sales Platform
B GLAD Produkcija

B GLAD Produkcija: Own Sales Platform

A leading concert production company needed its own branded sales platform.

Read more →
30 Years of Partnership with Cankarjev Dom
Cankarjev dom

30 Years of Partnership with Cankarjev Dom

Slovenia's central cultural institution needed a ticketing partner who could evolve with them through decades of technological change.

Read more →
ZagrebDOX on Mojekarte digital platform

September 28, 2020

17th ZagrebDOX on the Mojekarte Digital Platform

The 17th International Documentary Film Festival, originally scheduled for March 2020 but postponed due to the unfavorable epidemiological situation, will take place in a new time ...

Seating Configuration in Covid 19 Mode

Seating Configuration in Covid 19 Mode

Optimal seating while respecting social distancing.

Read more →
FK Crvena zvezda membership management on Mojekarte

August 11, 2020

After handling ticket sales and access control at the largest stadium in the wider region, Rajko Mitic -- popularly known as the Belgrade Marakana -- football club Crvena zvezda has now also transferred its membership management to the Mojekarte platform.

At a time when ticket sales have been virtually suspended and there is a high probability that clubs will enter the new season in front of empty stands, this is a period when clubs...

Branded Online Stores: An Imperative

Branded Online Stores: An Imperative

Why branded online stores are essential for venues.

Read more →
Event organizer testimonials about Mojekarte.si

June 13, 2020

We asked a few event organizers what they think about the Mojekarte.si marketing and sales network

Danilo: "I have to admit, I had doubts when I was considering switching ticket distributors. My own experience buying tickets had convinced me that Mojekarte.si has competitive adv...

Smartphone ticket verification

June 5, 2020

Verifying ticket authenticity and validity with a smartphone

Tickets purchased in online stores are, just like tickets bought at physical points of sale, unique and encoded with a unique code. Tickets sold at physical outlets are printed on ...

Ticket BOX: Leading Solution in Croatian Culture

Ticket BOX: Leading Solution in Croatian Culture

How Ticket BOX became dominant in Croatian cultural institutions.

Read more →
Pioneering era of computing and company origins

May 15, 2020

The pioneering era of computing's gradual entry into society and the company's early development

Innovative software solutions in healthcare

May 15, 2020

Development of innovative software solutions and the introduction of technological innovations in healthcare

The development and introduction of innovative software solutions for the healthcare sector significantly contributed to the business results in the company's initial phase, enabli...

Online Sales Growth Across Zagreb Theaters

Online Sales Growth Across Zagreb Theaters

Online sales analysis across four Zagreb theaters.

Read more →
Football Club Celje on Mojekarte platform

September 18, 2019

Football Club Celje adopts the Mojekarte.si platform

At the end of the 2016/17 season, Football Club Celje decided to adopt the integrated DRAGON Venue platform and Mojekarte.si distribution, with the implementation project taking pl...

Box office management best practices

September 18, 2019

The third rule of an excellent box office manager reads: “Enter data once, sell everywhere”

What does “everywhere” mean? At your own box office for those customers who want personal contact and a brief chat with familiar staff. On the theater's website for those customers...

mojekarte: Leading Platform in Slovenian Sports 2019/2020

mojekarte: Leading Platform in Slovenian Sports 2019/2020

How sports clubs adopted the platform over three seasons.

Read more →
10+ Years with NK Maribor
NK Maribor

10+ Years with NK Maribor

Slovenia's most successful football club needed integrated retail, online sales, and mobile operations.

Read more →
Croatian Festivals Discover Ticket BOX Quality

Croatian Festivals Discover Ticket BOX Quality

How Croatian festivals adopted Ticket BOX.

Read more →
NK Olimpija Ljubljana
NK Olimpija Ljubljana

NK Olimpija Ljubljana

The capital city's football club needed a modern ticketing ecosystem.

Read more →
HNK Šibenik: International Children's Festival
HNK Šibenik

HNK Šibenik: International Children's Festival

Ticketing for one of the region's premier children's festivals.

Read more →

The Key Factor in Choosing a Ticketing Solution

What drives clubs to choose specialized ticketing platforms.

Read more →
Kiosk network ticket sales

July 3, 2019

The Delo prodaja kiosk network has joined the Mojekarte.si distribution

Delo prodaja, a joint-stock company, operates its own retail network with more than one hundred points of sale across Slovenia. High-traffic locations where large numbers of people...

mojekarte: Leading Platform in Slovenian Culture

mojekarte: Leading Platform in Slovenian Culture

How Slovenian cultural institutions adopted the platform.

Read more →
Investing in Your Audience Is a Long Term Investment

Investing in Your Audience Is a Long Term Investment

Why building direct audience relationships creates advantages.

Read more →
Slobodna Dalmacija Hanza Media

March 12, 2019

Slobodna Dalmacija media group Hanza Media adopts Mojekarte technology and know-how

Can a strategic partnership between a media group and a ticketing platform create new value for both sides? The answer is yes, and the collaboration between Hanza Media and Mojekar...

Evolution: Physical to Mobile Ticket Sales

Evolution: Physical to Mobile Ticket Sales

From physical outlets to mobile channels.

Read more →
Promotion and Marketing in the Digital Age

Promotion and Marketing in the Digital Age

How digital transformation changes event promotion.

Read more →
Traditional vs Modern Ticket Distribution

Traditional vs Modern Ticket Distribution

Comparison of analog and digital distribution models.

Read more →
Software Solutions Differ in the Details

Software Solutions Differ in the Details

Critical differences between ticketing solutions.

Read more →
Generic vs Specialized Box Office: Comparison

Generic vs Specialized Box Office: Comparison

Comparison of generic POS vs purpose built ticketing.

Read more →
FK Crvena Zvezda: 55,500 Seat Stadium
FK Crvena Zvezda

FK Crvena Zvezda: 55,500 Seat Stadium

One of Europe's largest stadiums needed a complete ticketing overhaul. 55,500 seats, 54 electronic turnstiles.

Read more →
Dragon Ticketing and Mojekarte 2016

January 3, 2017

Mojekarte.si in 2016

In 2016, the company Programski atelje A&Z, d.o.o. celebrated its 20th anniversary. Behind us lies an exciting, creative, and productive period during which we made a key contribut...

Ticket validation comparison

November 7, 2016

Vouchers / manual control of print@home tickets / electronic ticket validation

Tickets purchased online are, just like tickets sold at venue box offices, uniquely encoded with a barcode or QR code. Those sold at physical points of sale are printed on highly s...

KK Helios Domzale arena

October 16, 2016

KK Helios Domzale enters the 2016/17 European season with the Mojekarte platform

Basketball club Helios Suns Domzale is entering the 2016/17 European season with the DRAGON Venue platform and Mojekarte.si distribution....

Moj Kino traveling cinema

September 27, 2016

Travelling cinema 'MOJ KINO' uses the Mojekarte platform

In a time when films are quickly and easily accessible on the internet and urban multiplexes have completely dominated over cinemas in smaller towns, causing their mass closure, it...

Pula Film Festival

June 10, 2016

Pula Film Festival chose the Mojekarte platform

The public institution Pula Film Festival introduced the integrated Mojekarte platform for its ticket sales needs at Kino Valli as of 1 January 2016. The implementation project beg...

NK Rijeka: Online Sales Foundations

NK Rijeka: Online Sales Foundations

Building online ticket sales infrastructure for Croatian football.

Read more →
Bled Castle launches its online ticket store on Mojekarte technology
Blejski grad

Bled Castle launches its online ticket store on Mojekarte technology

One of Slovenia's most visited attractions, with over 250,000 yearly visitors, needed an online ticket store that would handle peak summer demand, support multilingual buyers, and integrate with on-site cashier and access control.

Read more →
Dragon Ticketing logo

December 28, 2012

DRAGON in the 'Year of the Dragon' 2012

We concluded 2011 with the thought: "We wish that the 'Year of the Dragon' 2012 will be creative and successful, and that in collaboration with DRAGON Venue users, we will continue...

RK Gorenje Velenje: Electronic Ticket Verification
RK Gorenje Velenje

RK Gorenje Velenje: Electronic Ticket Verification

Electronic ticket validation and access control for handball.

Read more →
RK Gorenje Velenje Facebook ticket sales

September 25, 2012

Ticket sales for RK Gorenje Velenje also on Facebook

A current topic in the field of event management and electronic ticketing is the integration of ticket sales with social networks. Experts agree that social networks are becoming a...

KSEVT Noordung Center

September 6, 2012

KSEVT chose DRAGON Venue Attraction Edition

The Cultural Centre of European Space Technologies (KSEVT) in Vitanje has supported the information management of marketing and sales of its products with the multi-functional DRAG...

Silver Plaque innovation award

June 20, 2012

DRAGON Venue implementation project at Postojnska jama receives Silver Plaque from the Chamber of Commerce

The Postojna Regional Chamber of Commerce held its tenth annual innovation awards ceremony on Tuesday, June 12, 2012, as part of the 4th Regional Development Conference of the Inne...

Croatia vs Estonia football match

May 28, 2012

Ticket sales for the Croatia vs Estonia football match supported by the DRAGON Venue Sport platform

Before departing for the European Championship, the Croatian national football team played a match against Estonia on Friday, May 25, 2012 at the sold-out Aldo Drosina stadium in P...

Interview: Slovenian Entrepreneurs Cover Istria

Interview: Slovenian Entrepreneurs Cover Istria

Finance newspaper interview about cross border expansion.

Read more →
Slovenian Entrepreneurs Cover Istria with a Ticketing Cloud

May 17, 2012

Slovenian Entrepreneurs Cover Istria with a Ticketing Cloud

On Tuesday, May 15, the Finance newspaper published an article by journalist Janja Simonic titled "Slovenian Entrepreneurs Cover Istria with a Ticketing Cloud." The article covers ...

Istra Inspirit Dragon Venue

April 23, 2012

Istra Inspirit on the Mojekarte Platform

The Istrian Development Tourism Agency (IRTA) manages the ambitious regional development project Istra Inspirit, and has chosen the integrated, multi-functional Mojekarte platform ...

Park of Military History Pivka

April 11, 2012

Park of Military History Pivka Adopts the Dragon Venue Platform

The Park of Military History (PMH) in Pivka has also decided to adopt the integrated multi-functional platform for marketing support and ticket sales, Dragon Venue. Compared to the...

Ljubljana Castle

March 23, 2012

Mojekarte as a Connecting Platform in Slovenia's Tourist Attractions Market

Just over a year after the start of operations, all the key players in the Slovenian tourist attractions market are among the users of the Mojekarte information platform: Postojna ...

Mojekarte theater branding

January 21, 2012

Branding of Online Stores for SNG Opera and Ballet Ljubljana and Ljubljana Exhibition and Convention Centre

Our company has been promoting a market strategy in the domestic events market for several years, one which builds the success of events not only on their content but also on the r...

Mojekarte banner

January 6, 2012

Mojekarte in 2011

The ongoing challenges and dynamics of everyday work rarely allow us to inform our users, or those considering becoming one, about everything we do. Interactions are too often limi...

RK Celje: Handball Ticketing
RK Celje Pivovarna Laško

RK Celje: Handball Ticketing

One of Europe's top handball clubs needed computer supported ticket sales.

Read more →