May 4, 2022

mojekarte

Ljubljana City Theatre launches its own online store

Ljubljana City Theatre online store
Ljubljana City Theatre digital transformation

Ljubljana City Theatre (Mestno gledalisce ljubljansko) is the latest in a series of Slovenian cultural institutions to launch its own fully customized online store at https://mgl.mojekarte.si/si/vstopnice.html for ticket sales, powered by Mojekarte technology. At the same time, the theater has entrusted ticket distribution to the Mojekarte.si marketing and sales network, a trusted brand among culture enthusiasts. With these two moves -- building a custom online store and partnering with Mojekarte.si for promoting shows and selling tickets -- Ljubljana City Theatre has opened up nine channels, both traditional analog and modern digital, for marketing its program and selling tickets. This will, within just a few months, greatly increase the theater's visibility and improve its brand recognition, ultimately having a positive impact on attendance.

This is yet another in a series of successful digital transformation projects for marketing and sales functions, bearing the characteristic signature of the Mojekarte.si team. Through innovative ideas, proven solutions, and successfully implemented best practices, the team makes a key contribution to the technological and organizational renewal of marketing and sales functions in Slovenian cultural institutions.

Ljubljana, May 2022

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