Ticket sales for RK Gorenje Velenje also on Facebook

A current topic in the field of event management and electronic ticketing is the integration of ticket sales with social networks. Experts agree that social networks are becoming an important communication and promotional channel, but no less a market and sales channel as well.

The DRAGON Venue system platform responds to this organisational and technological challenge with a software interface that enables full integration of the in-house sales system with the ticket provider's Facebook profile. The interface ensures complete control over ticket sales on Facebook, while the sales process itself strengthens the ticket provider's brand and takes place in real time.

The DRAGON Venue Facebook interface is the right solution for those who have already taken the first three steps on the path to entering the world of social networks and have successfully set up their profile (build), built and expanded their fan base (scale, building fan database), and established connections and collaboration (connect) within their network.

Since the number of fans alone does not bring added value, it should be understood as a means and not as a goal. Added value is only brought by the development stage of the network in which integration is ensured, and general informative and entertaining topics are upgraded with targeted communication with network members and their activation (target), while simultaneously focusing on the club's brand and the brands of sponsors.

The integration of ticket sales into a Facebook profile can therefore be understood as an important step in this direction.