Know your audience before they know themselves
Every ticket sold generates data. Demographics, purchase timing, channel preference, price sensitivity, group size, repeat attendance. Our platform turns this into actionable intelligence. Organizers get live sales dashboards, buyer segmentation tools, and server-side Meta Pixel and GA4 tracking that feeds directly into their own analytics. Not aggregated platform data. Your audience, your data, your insights.
Why it matters
Live sales dashboards per event
Real-time visualization of ticket sales by category, channel, and time period. See exactly how your event is performing at any moment, not after the fact.
Buyer segmentation (demographics/geography/behavior)
Slice your audience by age, location, purchase frequency, spend level, and channel preference. Understand who buys and how they buy to optimize future campaigns.
Server-side Meta Pixel per organizer
First-party data collection through server-side Meta Pixel implementation. Build custom audiences and lookalike segments in your own Meta ad account from actual ticket purchasers.
Server-side GA4 per event
Server-side Google Analytics 4 configured individually for each event. Reliable conversion tracking that bypasses ad blockers and browser restrictions.
Campaign performance tracking (which channel sells most)
Attribute every ticket sale to its source: social media, email, SMS, organic search, paid ads, physical POS. Know which channel delivers the highest ROI before you plan next season.
Historical comparison across events/seasons
Compare sales velocity, audience composition, and revenue patterns across events and seasons. Identify trends, spot anomalies, and forecast future performance with historical data.
Ready for the next step?